What AirDNA does
AirDNA is a dedicated STR market analytics platform that aggregates data from Airbnb and Vrbo listings globally. Its core product is market-level data: average daily rate (ADR), occupancy rate, revenue per available room (RevPAR), and seasonal demand trends for a given market or zip code.
AirDNA is built for market research — understanding how a city, neighborhood, or zip code performs as an STR market. It's the tool you use when you're deciding which market to invest in. Its data is comprehensive, its visualizations are strong, and its market-level reports are the industry standard for STR operators and investors doing macro-level market selection.
AirDNA's pricing starts at around $40/month for basic market reports and climbs significantly for property-level data, API access, and multi-market subscriptions.
What STRInvest does
STRInvest is a Chrome extension that runs directly on Zillow, Redfin, and Realtor.com listing pages. It's built for a different moment in the investment process: when you're looking at a specific property and need to know whether this deal works.
When you open a listing with STRInvest installed, it surfaces projected Airbnb revenue (based on comparable active listings), calculates cap rate and cash-on-cash return using the listing price and your financing assumptions, checks local STR regulation status, and flags HOA restrictions — all without leaving the listing page.
STRInvest is free for 3 analyses per month, with unlimited analyses at $49/month.
The core difference: market research vs. deal analysis
The tools answer different questions:
- AirDNA answers: "Is Nashville a good STR market? How does Scottsdale perform in Q1 vs. Q3? What's the average occupancy rate in this zip code?"
- STRInvest answers: "Does this specific 3BR house at 123 Main St pencil as an STR? What's the cap rate? Are STRs even legal here?"
These are sequential questions in the investment process, not competing ones. You use market-level data to narrow your target markets, then deal-level analysis to evaluate specific properties.
Where they overlap
Both tools surface comparable Airbnb listings and revenue estimates. For a specific property, you might get slightly different revenue projections from each — AirDNA uses its own proprietary dataset while STRInvest uses active Airbnb listing data for the comp set. Neither is "right"; they're different samples of the same market.
If you're using both, treat them as a sanity check on each other: if STRInvest shows $4,200/month projected revenue and AirDNA's comps for the same zip code show $3,800/month average, you have a reasonable confidence range of $3,800–$4,200/month to underwrite against.
The workflow most serious STR investors use
Market selection (AirDNA)
Use AirDNA to identify which markets have strong STR fundamentals — high occupancy, rising ADR, manageable regulation risk. Narrow to 2–3 target markets.
Deal screening (STRInvest)
Browse listings on Zillow or Redfin in your target markets with STRInvest active. Quickly filter out deals that don't meet your return thresholds or are in regulated areas. This step takes seconds per listing.
Deep dive (both + your own model)
For deals that pass initial screening, pull AirDNA's comp data for the specific zip code, cross-reference with STRInvest's projections, and build your own underwriting model with conservative, base, and optimistic scenarios.
If you can only use one
It depends on where you are in your investment journey:
- Just starting out / evaluating your first market: AirDNA gives you the market-level foundation you need before looking at specific deals. The investment is worth it if you're serious about market selection.
- Already have a target market, evaluating deals: STRInvest is the more immediate tool. It meets you where you already spend your time — browsing listings — and adds the analysis layer without extra workflow.
- Active investor screening at volume: Use both. The workflow above pays for itself with one deal avoided or one better deal found.